Creating Data-Driven Show Projections
This blog was originally published on my LinkedIn.
As a Broadway producer with a passion for the arts and a deep appreciation for the power of data, I'm thrilled to share my unique approach to show investment.
In an industry that thrives on creativity and intuition, I've made it my mission to bring a new dimension to the art of producing. While many talented individuals rely on their instincts and industry knowledge (and rightfully so), I've chosen to fuse this expertise with the analytical power of historic economic data available within the theater industry.
What sets my approach apart?
1. Data-Driven Show Projections: For each potential project, I aggregate a portfolio of 7-10 "similar" shows and create a sophisticated machine learning model that simulates how that show would've done in the context of the current project of interest (in other words -- if we were to take a show that ran in the Fall of 2014 and pretend it just opened in the Spring of 2023, how well do we think it would do, given how well it had previously done?). With that, we can get a better forward projection of our current show. By factoring in seasonality effects and theater capacity, I provide a detailed and realistic vision of what success could look like. [See example graph]
2. Risk Mitigation: By leveraging data, my approach helps mitigate the inherent risks in show production. We all know that Broadway can be a high-stakes game, and my method enables investors to make more informed decisions while reducing uncertainty.
3. Transparency: I'm all about transparency. My process allows investors to gain a clearer understanding of the potential return on their investment, fostering trust and confidence in the projects I bring to the table.
4. Innovation: In an industry where tradition often takes the spotlight, I've embraced innovation. I'm young, data-savvy, and committed to pushing the boundaries of what's possible in Broadway production.
I genuinely believe that this data-centric approach is the future of Broadway investment. If you're an investor looking to partner with a producer who combines the art of the stage with the precision of data analysis, I invite you to reach out and explore the exciting opportunities we can create together.
Let's bring the magic of Broadway to life in a whole new way! Feel free to connect with me here on LinkedIn or send me a message. Together, we can illuminate the path to extraordinary success in the world of theater.